Conversions on Mobile and AMP Updates

August 10, 2016
 

While mobile traffic is ever on the increase, conversions aren’t necessarily so. What do you do when increased mobile traffic doesn’t translate to increased mobile conversions? That’s what Bruce Clay, Duane Forrester, Kristi Kellogg and Virginia Nussey discuss in this mobile-focused episode of SEM Synergy. Later in the show, they’ll dive into another mobile hot topic: the latest news surrounding accelerated mobile pages (AMP), which have now been rolled out to ecommerce, entertainment, travel and recipe sites.