Search Engine Strategies Chicago is going on this week and Bruce Clay is there to speak on the SEO Tools panel. Tools are an important part of any search marketers arsenal, so today’s show focuses on tools that can help gather data and get tasks done with maximum efficiency. Bruce, Susan and Virginia start off the show by looking at the evolving attitude toward tools and how they can help.
Then, Bruce Clay, Inc.’s IT Manager Aaron Landerkin joins the show to talk about the newest features and additions to the SEOToolSet. The SEMToolbar is set for release in early 2009. It features keyword stats and keyword demographics, how many pages of the site are indexed in Google, Yahoo and MSN and the number of inbound links. For subscribers to the SEOToolSet, the SEMToolbar can act as a gateway to the SEOToolSet while allowing you to see helpful information as you’re surfing the Web.
A helpful feature that will be available on both the SEMToolbar and the new version of the SEOToolSet is proxy searching. This will allow you to view localized search results for cities and countries across the world. The SEMToolbar and SEOToolSet can both be viewed in twenty languages. A new interface, a new back-end structure, increased data storage and enhanced speed are all part of the new SEOToolSet, which will be available at the beginning of the year.