The Penguin Update: Adjusting Your Expectations

September 14, 2016

It’s been nearly two years since the last Penguin update, a little too long if you have been waiting for another update to experience a boost in traffic and revenue. Bruce Clay has another opinion. In the first half of the show, Bruce shares why he believes we should adjust our expectations when it comes to the next Penguin refresh. Duane Forrester, Virginia Nussey, and Kristi Kellogg also join the discussion.  In the second half of the show, the Bruce Clay team talks about Apple’s latest technology, including iPhone 7 and iOS 10, and how it affects consumer behavior and internet marketing.